Rose Fitzgerald Kennedy Greenway Conservancy Inc
501C3 Nonprofit Organization Information
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- Assets: $20 million +
- Income: $20 million +
- Form 990 Revenue: $5 million +
- Organization Name & Address
Rose Fitzgerald Kennedy Greenway Conservancy Inc
185 Kneeland St
Boston, MA
02111-2712 - Contact Info Executive Officer Name and Phone Number
Available with membership or
data download - Activity & Mission Description
Outreachthe Outreach Department Leads External Messaging Efforts To Draw Millions Of Visitors To Gather, Play, Unwind, And Explore The Greenway And Conservancy Initiatives. The Team Is In Regular And Consistent Contact With The General Public, Community Groups, Government Officials, The Media, And Other Stakeholders Through Direct Outreach, In-Park Messaging, And Electronic Communications, Including Email And Owned Social Media Assets.In 2020, The Outreach Department Faced Both Obstacles And Opportunities As The World Changed Rapidly Due To The Pandemic. Throughout The Spring, Communication Efforts Were Focused On Safety. We Made A Quick Pivot To Providing Digital Content With "Bring The Greenway Home" Resources. This Included Videos Of Park Work, A Pilot Of At-Home Access To Public Art''s Augmented Reality Exhibits, Blogs From Our Programmatic Partners, And More. This Grew Into A Series Of Seven Webinars Or Community Meetings, Which Saw A Combined Attendance Of Over 5700 Viewers.The Outreach Department Successfully Pitched And Got Coverage On Stories Of Our Remarkable Achievements This Year, Generating More Than 200 News Stories From Over 65 Media Outlets, Including The Boston Globe, Boston Magazine, Wbur, Bay State Banner. Outreach Produced Over 2000 Social Media Posts In 2020, Contributing To A 3% Growth In Our Social Media Follower Base And A 8% Growth In Our Email Subscriber Base.Outreach Continued Work On Brand Awareness Initiatives Throughout The Park In 2020. The Team Created A Special Installation Of Greenway Information And Donor Recognition, A New Type Of Signage Along Our Viewing Garden Fence, Permanent Signage For Our Greenway Meadow, And A Variety Of On-Brand Pandemic Safety Signage. Outreach Also Supported The Other Departments'' Signage, Messaging, And Collateral Needs Across A Wide Range Of Digital, Print, And In-Park Media. The Outreach Department Designed And Implemented All Partner And Sponsor Recognition Materials, Created New Campaigns For Marketing Mailers And Donor Appeals, Built Templates For Webinar Graphics, And Began Artistic Work On Our First-Ever Virtual Gala.The Outreach Department Continued To Provide Updates And Seek Feedback From Stakeholders Including The Greenway Business Improvement District Members, Elected Officials, Government Staff, Partner Organizations, And Community Members. In Particular, We Worked Closely With Chinatown Community Stakeholders On Upcoming Park Improvements And Public Art.
- Employer Identification Number (EIN) / Tax ID Nine digit number assigned by the IRS to identify a company
20-1678932
- Form 990 - PDF files What is this? A form 990 is an information return filed with the IRS that shows extensive details on a nonprofit organization's income, assets,
expenses, executives, directors, salaries, compensation, investments, and more
form 990 instructionsAvailable with membership or
data download - Asset Amount
$20 million + View more asset details with membership or
data download - Income Amount
$20 million + View more income details with membership or
data download - Form 990 Revenue Amount
$5 million + View more revenue details with membership or
data download - Contributions Received
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data download - Expenses
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data download - Liabilities
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data download - Investment Income
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data download - Total Securities Investments Investments in publicly traded securities
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data download - Executive Compensation Compensation of current officers, directors, etc
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data download - In Care Of Name The officer, director, etc. to whose attention any correspondence should be directed
n/r
- Classification(s) Categories under which an organization may be tax exempt
501(C)(3)
- Charitable Organization
- Filing Requirement The primary return(s) the organization is required to file
form 990 return form 990 instructionsForm 990 - (all other) or 990EZ return - Taxonomy Classifies an exempt Internal Revenue Code 501 (c)(3) organization
Parks and Playgrounds
- Secondary Name Another name under which this nonprofit organization does business. Also used for trade names, chapter names, or local numbers for subordinate organizations of group rulings
- Affiliation Defines the organizational grouping
This organization is an independent organization or an independent auxiliary (i.e., not affiliated with a National, Regional, or Geographic grouping of organizations).
- Deductibility Status
Contributions are deductible
- Principal Activities
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n/r
- Foundation Type
Organization which receives a substantial part of its support from a governmental unit or the general public
- Tax Period The date of the latest return filed
12/2022
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